The OSCE addresses a wide range of security-related concerns that include economic, environmental and human aspects. The work of the OSCE spans the globe and includes 57 participating states. The focus of the initiative is on regions where water scarcity and climate change are making it more challenging for farmers to efficiently produce the crops needed to feed the world. The countries involved include Uzbekistan and Turkmenistan.

How is CNH supporting this initiative?

It began last September with the Tashkent Youth Workshop in Uzbekistan, where experts, policymakers, and industry leaders, including CNH, explored sustainable solutions. CNH partnered with Italy based xFarm Technologies to develop a pilot project. xFarm aims to digitalize the agribusiness sector. The company provides innovative tools that can support agricultural entrepreneurs and stakeholders in managing businesses. The Tashkent project aims to demonstrate how the data from our iconic machines can enhance sustainability and efficiency in water use, in particular:

Optimize Water Use: Implement advanced monitoring to improve efficiency.

Use Digital Technologies: Integrate satellite imaging, and telematics for better decision-making.

Promote Smart Farming: Showcase precision agriculture’s benefits for resource conservation.

Train Farmers: Provide knowledge and skills to encourage digital solutions.

 

Daniela Ropolo, Head of CNH EMEA Sustainable Initiatives, said:

“Today, agriculture uses over 70% of the world’s freshwater. We believe that partnerships, such as our collaboration with OSCE, are key to unlocking the full potential of solutions that benefit both farmers and the environment. By combining expertise, resources, and technology, we empower farming communities to use water more efficiently, boost food production, and reduce environmental impact. Partnering with OSCE has been a great opportunity to advocate for lasting, environmentally conscious change in agriculture.”

The project involves machine telematics and the use of FieldOps, our all-in-one farm management platform that enables farmers to connect, view and manage operations. In total, the area covers 6,000 hectares – equivalent to 7,000 football pitches - where a variety of crops including, cotton, wheat and rice are being grown.

Our machines in the field include 48 Case IH Puma tractors, two Case IH Patriot Sprayers, 15 Row Cotton Pickers and two New Holland TC combines.

Gianluca Feligini, Head of Precision Technology EMEA, added:

“OSCE's Drops of the Future project focuses on equipping farmers with the tools and knowledge to adopt precision farming techniques that improve water efficiency and reduce environmental impact in Central Asia. Through workshops we are able to share our knowledge and experience of the technology in our machines that can directly benefit farmers."